Once again I was off on another flight with my old friend BA.  When you start recognising check in staff and perfecting your Terminal 5 journey down to the minute, you know that you need to take a break.

Anyway, off to Sunny Denmark and a great chance to test some of the new policies we will be launching at Silmo. Telling an Optician in Denmark that they can design their own collection is rather pointless.  They are now world leaders at it.  Malene here is one of our best accounts in Denmark and has had particularly good eye for design.  She created 10 frames for her practice and sold them all in a matter of weeks, using our Bespoke system, long before it was a service we were recommending.  If anyone is in any doubt about the difference from Danish tastes and... well, everywhere else really, have a look at this frame.

I have to say, I think this looks amazing.  I will ask Malene if she minds me putting this one in the collection.  I have a feeling that this kind of frame is influencing the rest of Europe.

I know that I've done Silmo already but I thought I'd just post these images of our stand......

The computers you can see on the stand are these little beauties........ touch screen glory!

You can also see in this picture, a working version of the NEW function on Supertool, where you can design your own frames!