February 2011 Entries

Not the most exciting blog post for any customers reading this.... and defiantly one for Opticians only.

This tower design has been 1 year in the making.  It might look like an ordinary black tower to hold specs and well...... I suppose it is!

Only, it is probably the highest quality tower on the market.  It features LED lights, level adjusting feet, two draws and can be customised for any territory (since they are made to order). 

They hold 60 frames and Bespoke equipment.  If only everything in life could be THIS exciting!  I LOVE this tower, it looks really fantastic in store and is a great way to show off our Bespoke service, especially when you put Fitting Templates and colour loupes in as well.




What a show in Germany! It was our best one yet.  We opened so many accounts we had to stop taking orders at the show and just book appointments with accounts to come and see them. 

The launch of Natural Horn was also fantastic, I only allowed 10 accounts to open at the show as we have to do this slowly, but I think we could easily open 100 within 3 months if we wanted to.  Established Horn accounts as well as opticians who would like to work with Horn for the first time were all trying to open.  I think working with our Horn product will de-risk most of the issues Opticians face when working with horn, due to our Couture service.  But I must remember to resist temptation and only open a few accounts at a time!

Here you can see me giving a workshop to 10 people.  I'm not sure what happened to my "maximum 10 people only" for the workshop, but since I got a crowd, I did the same "event" four times during the show.

 

Here you can see my favourite photo, and one of an event which seems to be happening at our tradeshows more often than not.

The show is over, the stand builders are taking down the show, carpets are pulled up and we still have two customers writing orders! Brilliant!